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Again Apple do not provide a way for developers to recuperate development costs for upgrades. For companies who's apps are the front-end to a service, this is usually OK because the software is usually supported by another source of revenue (a service, backend or contract). For pure software indie developers such as ourselves who spend hundreds and hundreds of hours working on a new version, it is not viable and serves as a disincentive to continually improve our products.

We love software as much as many of you do and want to be able to continue to work on improvements to it.